We kicked off. Ten people who want to expand their professional network on LinkedIn. “To expand their credibility,” as it has been said. Across diverse domains, we will try to figure out how to get involved in the broader community.
Schedule
Since our program runs for 8 weeks, having a schedule for all activities is crucial. We’ll gather for online meetings and silent co-working sessions, do our homework exploring LinkedIn tooling, and run peer reviews. So before we started, I gave general advice—as we strictly recommend in Aisystant: book time during the week, try working with it, explore, and define the scheduling pattern that fits you best.
Main questions
The first task I gave the group was to introduce themselves by shifting from the “I have” or “I do” perspective to the “You get” perspective. People often struggle with that. A very common self-description goes like: “Tech leader with 15+ years in IT and startup experience.”
To transfer this positive statement into a collaboration-seeking one, the receiving side has to problematize it first: do I need an experienced IT guy to solve my problem? If the answer is “yes,” they will probably connect. But in most cases, in our informationally overloaded world, a person rarely takes this additional step.
Thus, the “you get” statement is a better strategy. This part is about the main questions — how we want to serve the community and why we want it at all.
Account completeness
LLMs report around 40 touchpoints that can be filled out. My advice is simple: you never know which exact detail will trigger someone to connect with you, so fill out as much as you can. It’s also a good way to revise your experience. While doing this homework myself, I discovered things I had completely forgotten—like a European safety certificate for construction sites. The way construction has happened in my life, I barely remembered I even had it.
SSI
The Social Selling Index is a numerical representation of how you perform on LinkedIn. It’s scored automatically, and I didn’t describe it in detail because there’s a far better way to understand it: go to https://www.linkedin.com/sales/ssi, feed the result to an LLM, and ask for advice on how the metrics can be improved. As a group, we measure it now and will compare it with the results after 8 weeks.
Key Metrics
There are always aspects we want to improve, and for that we need to define key metrics. I didn’t specify which aspects or metrics—this is up to each person. If you start an activity, you obviously have something you want to improve. Document it and compare when you feel ready. Eight weeks is enough time to make progress and gain insights.
Peer Review
This is the core of the group. I want this activity to be a safe and pleasant space to share ideas, practice conversation, practice English, reflect, and get feedback from people who are working on the same topic—building a global network. Purposefully, mindfully, using best practices to get close to the best results while exploring their own path.
Thank you for joining the team. Looking forward to new participants.
DM me https://www.linkedin.com/in/IvanMetelkin
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